Retailers
Extensive set of tools for location management, competitive assessment and media planning
Media Targeting
Extensive market evaluation tools for targeted advertising.
- Full national location database
- Research based geographical targeting
- Media listings by Market
- Identify targeted areas for Print and Digital
- Develop store profiles
- Evaluate overlap
Digital Search and Display Targeting
Evaluate scenarios for targeted search and display campaigns
- Identify geofencing opportunities
- Primary, secondary and tertiary search reporting
- Store distance to geography reporting
- Integrate sales data along with research
- Evaluate analytics in interactive mapping environment
- Produce and download reports
Competition
Evaluate store competitors. Produce reports and mapping to communicate with local and regional management.
- Assess store competitors
- Target specific competitors
- Understand proximity
- Comprehensive competitive market maps
- Push information to the field
- Output data or maps to PDF
